The Avantguardian is an online luxury lifestyle magazine with a curated edit on style, beauty, travel and food.
Editorials on The Avantguardian cover trend based (avant) and in-depth (guard) topics through visual storytelling.
The Avantguardian was created by Igrien, tax lawyer turned photographer.
Her photography work has been published in (online) media such as Dezeen, Azure, Elle and CondéNast.
In 2016 Igrien was awarded the Creative Content Icon Award by Zalando.
In 2017, Igrien signed with Lancôme to become a Lancôme ambassador.
As of 2018, The Avantguardian is part of Studio Igrien, a creative agency specializing in (online) content creation.